Exclusive: Phoenix Suns Star Devin Booker Donates Entire $1.8 Million Bonus and Endorsement Deal to Charities and Homelessness Support Organizations
Phoenix, AZ – May 23, 2025
In a powerful act of compassion and social responsibility, Phoenix Suns All-Star guard Devin Booker has donated the full $1.8 million from his recent performance bonus and endorsement earnings to organizations dedicated to ending homelessness and uplifting underserved communities.
Booker, one of the NBA’s brightest talents and a fan favorite in Arizona, quietly finalized the contribution earlier this month, choosing to split the funds among several local and national non-profits. His decision comes at a time when housing insecurity is at a critical level across the United States, with Arizona among the states most affected by rising homelessness rates.
A Commitment to Community
The 28-year-old guard, fresh off leading the Suns to another playoff run, said in a statement:
“Basketball has given me a platform and a purpose. I’ve seen firsthand the struggles people face just steps away from our arena. I want to be part of the solution — not just with words, but with action.”
The donation is being directed toward five key organizations: Central Arizona Shelter Services (CASS), UMOM New Day Centers, Phoenix Rescue Mission, Habitat for Humanity, and The Devin Booker Starting Five Initiative, which Booker launched in 2019 to support youth and families in need.
A New Endorsement Deal, A New Impact
In addition to his performance bonus from the Suns, Booker had recently inked a renewed endorsement deal with a major athletic brand. Instead of retaining the seven-figure sum, Booker instructed that it be used to provide transitional housing units, educational programs, and job training opportunities for individuals experiencing homelessness in the Phoenix area.
A spokesperson for CASS shared their gratitude:
“This donation will allow us to expand our emergency shelter capacity and accelerate our transitional housing program. Devin’s support is going to change lives — not just today, but for years to come.”
A History of Giving Back
Booker’s generosity is well known in the Phoenix community. In past years, he’s contributed millions to health clinics, after-school programs, and local food banks. During the COVID-19 pandemic, he donated $500,000 to assist health care workers and families impacted by job loss.
But this latest donation is being hailed as his most significant yet — a statement of intent from an athlete who sees his role as bigger than basketball.
Reaction from the NBA and Beyond
Teammates, league officials, and fans alike have praised Booker’s altruism. Suns head coach Frank Vogel said, “Devin is not only a phenomenal player — he’s a leader with heart. His commitment to our city is unmatched.”
NBA Commissioner Adam Silver released a statement calling Booker’s donation “a powerful example of using one’s success for the greater good,” adding, “This is what leadership looks like in the modern NBA.”
Social media exploded with praise, with hashtags like #BookerGivesBack and #MoreThanAnAthlete trending across platforms. Fellow players, including Damian Lillard and Chris Paul, lauded the act as a challenge to others in the league to follow suit.
“I’m Just Getting Started”
Despite the size of the donation, Booker insists he’s only beginning his philanthropic journey.
“This is personal for me,” he said. “I see the struggle on the streets, in schools, in neighborhoods that have been left behind. I’ll keep doing my part — because I believe we all have a role to play in lifting others up.”
As the Suns prepare for a crucial offseason, one thing is clear: Devin Booker’s impact goes far beyond what he does on the hardwood. Through his actions, he’s helping to write a new playbook for what it means to be a true star — one where giving back is the ultimate victory.
